Jungle Scout Review 2025: Is It The Best Amazon FBA Tool?

If you’re wondering whether Jungle Scout is the best Amazon FBA tool in 2025, the short answer is: it’s definitely one of the top choices out there.

I’ve used several tools to grow my Amazon business, but Jungle Scout stands out for how easy it makes product research, sales tracking, and finding winning products.

In this Jungle Scout review, I’ll walk you through what it does, why so many sellers trust it, and whether it’s the right fit for you. If you're serious about selling on Amazon, this tool is worth a closer look.

Jungle Scout at a Glance

Ideal for	Amazon sellers, eCommerce entrepreneurs, and FBA beginners
Price	Starts at $29/month (varies by plan)
Features	Product research, sales tracking, keyword research, supplier database, trend analysis, and more
Accuracy	Easy-to-navigate, beginner-friendly, and well-organized dashboard
Support	Responsive customer support with tutorials, webinars, and an active community
User Interface	Easy to navigate, beginner-friendly, and well-organized dashboard

Overview of Jungle Scout

Jungle Scout is a powerful all-in-one software platform designed to help Amazon sellers grow their businesses. Founded in 2015 by Greg Mercer, the company initially focused on simplifying product research for Amazon FBA sellers, enabling them to find profitable products in a competitive market.

Since then, it has grown into a comprehensive suite of tools used by over 600,000 users worldwide, from beginners to experienced sellers.

The platform offers various features, including product research tools, market intelligence, keyword optimization, and inventory management, all designed to support every stage of the Amazon selling journey.

With Jungle Scout, sellers can make smarter decisions, optimize their listings, and scale their businesses more effectively on Amazon.

Jungle Scout Features & Tools

Jungle Scout is a comprehensive platform for Amazon sellers, providing tools for product research, listing optimization, and business management. Let's take a look at it's key features.

Product Database

The Product Database is one of Jungle Scout’s most powerful features. It gives sellers access to a vast catalog of over 70 million Amazon products, allowing them to filter and analyze products based on key metrics to find high-potential opportunities.

• Filter products based on factors like price, monthly sales, review count, demand, and seasonality to narrow down the best products to sell.
• Analyze real-time data to identify trending products and uncover untapped niches with great profit potential.
• Ideal for both beginners and experienced sellers, the Product Database helps expand product lines by offering a clear view of profitable opportunities in a competitive marketplace.

Supplier Database

The Supplier Database is a critical tool for sellers looking to source reliable suppliers for their Amazon FBA business. By entering a competitor’s product ASIN or name, sellers can access detailed supplier information.

• View verified supplier details like contact information, shipment volumes, and customer data to ensure you’re working with trustworthy suppliers.
• Compare different suppliers to negotiate better pricing and terms, helping you save money and improve your margins.
• Streamlines the process of building a solid and dependable supply chain, making it easier to source products that meet your quality and pricing needs.

Opportunity Finder

The Opportunity Finder is a game-changing tool that helps sellers discover profitable product niches with low competition. It uses advanced algorithms to analyze Amazon’s marketplace and find high-demand products that are easier to rank for.

• Customize searches with filters like price range, sales volume, or product category to find opportunities that suit your business.
• Identify low-competition niches, allowing you to target less crowded markets and maximize profitability.
• Provides actionable insights for smart product selection, helping you focus on profitable niches with the least competition, so you can grow your business faster.

Review Automation

The Review Automation feature helps sellers streamline the process of collecting reviews, which are essential for building trust and driving sales on Amazon. It automates the process of sending review requests to customers in a compliant way.

• Sends timely, Amazon-compliant review requests to buyers automatically after a purchase, ensuring you stay within Amazon’s guidelines.
• Increases the likelihood of getting positive feedback and higher ratings, which in turn boosts product visibility and sales.
• Saves time by eliminating the need for manual outreach while adhering to Amazon’s review policies, allowing you to focus on growing your business.

Sales Analytics & Reporting

The Sales Analytics & Reporting tool gives sellers a detailed overview of their business performance, enabling them to make informed decisions based on key metrics.

• Track revenue, profit margins, expenses, and unit sales to keep a close eye on your business’s financial health.
• Customizable dashboards allow you to analyze trends and spot your top-performing products, so you can allocate resources effectively.
• Helps optimize costs by offering insights into where you can improve and how to boost your overall profitability.

Keyword Scout

Keyword Scout is a valuable tool for sellers looking to improve their product visibility on Amazon. It helps identify high-ranking, low-cost keywords to optimize product listings and PPC campaigns.

• Discover high-ranking, low-competition keywords that are relevant to your products to boost visibility in Amazon search results.
• Analyze search volume, competition, and keyword trends, so you can choose the best keywords for your listings.
• Enhances listing optimization by ensuring your products are seen by more potential buyers, ultimately improving Amazon search rankings and increasing sales.

Product Tracker

The Product Tracker is a useful tool that allows sellers to monitor the performance of specific products over time. It tracks key metrics such as sales trends, price fluctuations, and stock levels.

• Helps sellers make data-driven decisions, giving them insights into which products are performing well and which need adjustments to succeed in the marketplace.
• Track competitor products or potential products to validate their viability and decide whether to invest in them.
• Monitor daily sales, price changes, and stock levels, helping you stay informed about market fluctuations.

Keyword & Listing Optimization

Ranking high on Amazon requires smart keyword use, and Keyword Scout made a huge difference in my listings. It showed me high-traffic, low-competition keywords, helping me optimize my product titles and descriptions.

After using this tool, my listing started appearing on the first page within weeks. The Listing Builder also streamlined the process by suggesting the best keyword placements without overstuffing.

Marketing & Advertising Support

Amazon PPC can drain money fast without the right strategy. Jungle Scout’s Advertising Analytics helped me track my campaigns, analyze which keywords were actually converting, and adjust bids accordingly.

I quickly identified and removed expensive, low-performing keywords, shifting my budget to more profitable ones. This helped me cut ad costs while increasing sales.

Easy-to-Use Interface

What I love about Jungle Scout is how beginner-friendly it is. I expected a complicated platform, but everything is well-organized and easy to navigate. Even if I wasn’t sure how to use a tool, the tutorials and step-by-step guides made learning effortless.

Compared to other Amazon tools, Jungle Scout is the most polished and intuitive.

Powerful Browser Extension

Jungle Scout’s Chrome Extension is one of my favorite features. Instead of switching between tools, I could analyze product data directly on Amazon. A single click showed me estimated sales, competition levels, and pricing history, making product research quick and convenient.

This saved me hours of back-and-forth between different platforms.

Who Is Jungle Scout For?

Jungle Scout is designed for people who want to sell products on Amazon and grow their businesses. Here’s who it’s for in simple terms:

• New Amazon sellers: Beginners looking to start an Amazon FBA (Fulfillment by Amazon) business and need help finding profitable products.
• Experienced sellers: Established sellers wanting to expand their product lines or optimize their listings for better sales.
• Small to medium business owners: Sellers with businesses earning $0-50M in revenue who need tools to manage inventory, track sales, and research markets.
• Entrepreneurs: Individuals seeking data-driven insights to identify high-demand, low-competition products to sell.
• E-commerce enthusiasts: Anyone interested in building or scaling an online business on Amazon with user-friendly tools.

How to Use Jungle Scout? (Step by Step Guide)

1. Find a Profitable Product

Start by using the Product Database and Opportunity Finder to search for products with high demand and low competition. Apply filters like sales volume, price range, and competition level to identify the best opportunities. You can also check historical trends to ensure consistent sales before making a decision.

2. Analyze Keywords & Competitor Insights

Next, use Keyword Scout to find the best keywords for your listing. It shows search volume, competition level, and keyword trends. Additionally, the Competitive Research tools help track competitors' sales, pricing strategies, and market trends so you can position your product better.

3. Source & Launch Your Product

Once you’ve chosen a product, use the Supplier Database to find verified manufacturers. Optimize your product listing with Listing Builder by adding the best keywords, images, and descriptions. Finally, manage your stock with Inventory Manager and boost visibility using Advertising Analytics to run data-driven PPC campaigns.

Jungle Scout Pricing Plans

Starter Plan

The Starter plan is designed for first-time Amazon sellers looking to launch their businesses with confidence using Jungle Scout’s industry-leading tools for product and keyword research. Priced at $29 per month when billed annually, this plan offers a cost-effective entry point, saving users $240 compared to monthly billing.

• Cost: $29/month (billed annually at $348)
• Benefits:
  • Access to 1 month of historical keyword data.
  • Track up to 50 products.
  • Includes core tools: Product Database, Opportunity Finder, and Keyword Scout.
  • Single-user license.
  • Gain industry knowledge through Jungle Scout Academy training resources.
• Ideal for beginners who need essential tools to start selling on Amazon.

Growth Accelerator Plan

The Growth Accelerator plan is crafted for professional sellers aiming to scale their Amazon businesses with advanced research tools and automation features. At $49 per month when billed annually, it saves users $460 compared to monthly billing and provides enhanced functionality for growing operations.

• Cost: $49/month (billed annually at $588)
• Benefits:
  • Access to 1 year of historical keyword data.
  • Track up to 150 products.
  • Includes growth tools like Review Automation, Listing Analyzer, and Rank Tracker.
  • Eligible for additional user seats.
  • Automate tasks with AI Assist for improved efficiency.
  • Access to advanced seller features for deeper insights.
• Suited for sellers looking to optimize and expand their Amazon business with robust tools.

Brand Owner Plan

The Brand Owner plan targets established sellers, brand owners, and small businesses seeking to dominate their market with comprehensive competitor insights and unlimited functionality. Priced at $129 per month when billed annually, it saves $240 and offers premium features for scaling brands.

• Cost: $129/month (billed annually at $1,548)
• Benefits:
  • Competitive Intelligence tools, including automated segments, market overview, and keyword insights.
  • Access to 2 years of historical keyword data.
  • Track up to 2,000 products.
  • Includes 10 user seats for team collaboration.
  • Priority onboarding for faster setup.
  • Full access to advanced seller features.
• Perfect for brands and small businesses aiming to increase market share and leverage detailed analytics.

Enterprise Solutions

Jungle Scout’s Enterprise Solutions are custom-built for brands, agencies, retailers, and other large organizations requiring powerful market intelligence and tailored analytics. Pricing is available upon request, as the plan is customized to meet specific business needs.

• Cost: Contact Jungle Scout for a custom quote.
• Benefits:
  • Centralize all Amazon performance data for market research, brand management, and campaign optimization.
  • Track market trends and competitor performance.
  • Run advanced ad campaigns with precise targeting and automation.
  • Gauge share of voice and uncover keyword trends on Amazon.
  • Customizable dashboards to address critical e-commerce questions.
• Designed for large organizations needing scalable, data-driven solutions for Amazon success.

Competitive Intelligence ($299/month) is built for brands, providing deep competitor insights and tracking for 2,000 products with 10 seats. Cobalt is a custom enterprise solution with powerful market intelligence and ad automation for larger businesses.

What is Jungle Scout Cobalt?

Jungle Scout Cobalt is a powerful market intelligence tool designed for big brands, agencies, and retailers selling on Amazon. It goes beyond standard seller tools, offering deep competitor insights, market trend tracking, and advanced advertising analytics—all in one place.

With customizable dashboards, businesses can monitor their performance, optimize ad strategies, and discover new growth opportunities. If you’re managing multiple products and need data-driven decision-making at scale, Cobalt is built for you.

About Jungle Scout Customer Support

Jungle Scout offers excellent support to help sellers at every stage. Their customer service is responsive, and they provide helpful tutorials, webinars, and a knowledge base for self-learning.

I’ve personally found their live chat and email support quick and reliable whenever I have questions. Plus, the Jungle Scout Academy is a great resource for beginners, with step-by-step guides to make selling on Amazon easier.

Does Jungle Scout Provide API Access?

Yes, Jungle Scout offers API access, allowing users to pull valuable Amazon data. The first 100 API requests are free, with options to scale up to 10,000 requests per month for larger needs.

With the Jungle Scout API, you can access insights on keywords, product categories, pricing trends, sales figures, Best Sellers Rank (BSR), listing quality scores, product details, sales estimates, and much more. This is ideal for businesses looking to integrate Amazon data into their systems for deeper analysis.

Amazon Marketplaces Supported by Jungle Scout

Jungle Scout helps sellers research and grow their business in multiple Amazon marketplaces worldwide. Here are the regions it supports:

North America:

• United States
• Canada
• Mexico

Europe:

• United Kingdom
• Germany
• France
• Italy
• Spain
• Netherlands

Asia-Pacific:

• India
• Australia
• Japan

With support from these marketplaces, sellers can explore opportunities in different regions and expand their Amazon business globally.

Quick links:

• Graphy Review: Best Course Platform For Indian Coaches?
• Thinkific Review: Is it the Best Course Builder?
• Adsterra Review🚀: Is This Leading Ad Network Worth Trying?
• Ecomhunt Review: Is It The Best Winning Product Tool?
• Storm Proxies Review – Is It the Best Proxy Service for You?

Final Verdict: Should You Get Jungle Scout?

To sum it up, starting an e-commerce business can be tough, and investing money feels risky, but Jungle Scout is worth it if you want real results.

If you're not happy, you can get a full refund. It's one of the best tools for finding profitable products and boosting sales.

While it’s not the cheapest, it’s a smart investment for anyone serious about growing their Amazon business.

We hope you found this Jungle Scout review helpful.

FAQs: