When I started using Semrush, I only needed help with keywords. But then I saw it could do much more. In 2024, Semrush made $376.8 million.
By the end of 2025, it may reach $448 to $453 million. This shows that many people and companies trust it. Semrush helps with SEO, content, ads, and checking what competitors are doing.
I’ve seen it work well for both large companies and small ones. Let’s learn about Semrush statistics and how this tool is growing in the world of digital marketing.
Why is Semrush so Awesome?
Think of Semrush as your best friend for anything online. It helps you find the right words to get people to your site, see what others are doing, and figure out how to be better. In 2025, it’s not just about being on Google it’s about showing who you are online.
It’s super easy to use and gives you big ideas. Want more visitors to your blog? Semrush has the words they’re looking for. Selling something? It shows you what works. Here’s why people love it:
- Lots of Words: 26.5 billion search words to pick from!
- Tons of Links: 43 trillion connections to see who’s popular.
- Happy Users: 117,000 people pay because it’s so good.
Let’s look at some fun and simple facts about Semrush in 2025!
Learn More About Semrush: Semrush Review: Is This SEO Tool Worth It In 2025?
35 Easy Semrush Statistics & Facts for 2025
These are the latest numbers, which are straight from Semrush and other places like Backlinko and Hootsuite. I’ve made them super simple and added a twist: Semrush helps you be YOU online!
Big Stuff
| What | Number | What It Means |
| People Using It | 1.19 million | Tons of people love Semrush every day! |
| Paying People | 117,000 | These folks pay money to use it. |
| Money Made (Q4 2024) | $103.2 million | Semrush earned a lot last quarter! |
| Search Words | 26.5 billion | So many words to help you get found! |
| Web Links | 43 trillion | Links everywhere it’s huge! |
- 1.07 million use it for free it’s a fun way to start!
- Checks 10 billion web pages a day super fast!
- Knows about 808 million websites almost everything online!
Who Uses It?
- 40% of big companies use it famous names, too!
- 65% are small businesses or regular people just like us!
- Top places: US (42%), UK (10%), India (8%) all over the world!
Money Facts
| Year | Money Made | Yearly Money (ARR) |
| 2024 | $387.4 million | $411 million |
| 2023 | $307.7 million | $337.1 million |
| 2022 | $254.3 million | $275 million |
| 2021 | $188 million | $213 million |
- We made $103.2 million in Q4 2024 way more than last year!
- US gives 46% of the money ($178.2 million in 2024) big cash!
- Yearly money hit $411 million up a lot from 2023!
Tools & Cool Things
- It has 55+ tools, and it started with just 2 in 2008!
- 3.4 billion search words in the US tons to choose from!
- 60% use smart robot (AI) tricks like fixing pictures fast.
- Finds 25 billion links a day keeps everything new!
New Fun Facts for 2025
- 72% say Semrush got more people to their site so cool!
- 15% use it for Instagram and stuff not just websites!
- 1,744 workers now more than last year!
- Tracks 5 million+ digital art (NFTs) super trendy!
Word Power
| Place | Search Words |
| US | 3.4 billion |
| Brazil | 2.5 billion |
| UK | 1.6 billion |
| France | 1.5 billion |
| Germany | 1.3 billion |
- 26.5 billion words total grew by 200 million this year!
- 543 million computer words 160 million from the US!
- 80.1 million phone words 45 million in the US!
Link Power
- 43 trillion links almost too many to count!
- 774 million computer websites 40.1 million in the US.
- 32.1 million phone websites 10.7 million in the US.
The Team
| Place | Workers |
| Spain | 489 |
| US | 289 |
| Netherlands | 167 |
| Czech Republic | 143 |
| Cyprus | 134 |
- 1,744 people work there half help make new tools!
- They earn $122,000 a year big bosses get $215,000!
Extra Cool Stuff
- 82% of bloggers say it saves them time, less work, more fun!
- 25% peek at other people’s ads sneaky and smart!
- Over 10 million tried it 3 million have joined since 2021!
- 68% keep using it after trying it for free they love it!
Stores Over 800 Million SERPs
SEMrush stores over 800 million search results from both desktop and mobile. This allows you to track how rankings change over time, not just see where they stand right now.
You can monitor shifts in positions, watch how featured snippets or ads affect results, and compare rankings across devices.
By looking at past search results, you can understand why rankings changed, see what your competitors are doing, and adjust your SEO strategy accordingly. It’s like having a full history of search rankings at your fingertips.
SEMrush Crawls 17 Billion URLs Daily
SEMrush crawls a staggering 17 billion URLs every day, ensuring your data is always fresh and accurate. This continuous, real-time crawling provides you with the most up-to-date information available, which is crucial for backlink tracking, site audits, and overall SEO performance.
Whether you're monitoring your own website or analyzing competitors, SEMrush's daily updates allow you to stay on top of any changes that could impact rankings.
With such frequent data refreshes, you're equipped to make smarter, more informed decisions in your SEO strategy.
SEMrush Journey: From Startup to Market Leader (2008-2025)
Early Growth (2008–2012): SEMrush was founded in 2008 by Oleg Shchegolev and Dmitry Melnikov, starting with just two SEO and keyword research tools. By 2012, it had expanded to 10 tools and gained popularity for its competitive analysis features.
Expansion and Global Reach (2013–2017): SEMrush’s user base grew rapidly, reaching over 1 million users by 2016. The company established offices in the U.S., the Czech Republic, and Cyprus. They launched the Keyword Magic Tool, which now holds more than 26.3 billion keywords, making it the largest keyword database in the industry.
Data Growth and Scaling (2018–2020): SEMrush significantly increased its data capacity, crawling 17 billion URLs daily by 2025. Their backlink database expanded to 43 trillion links, and domain analytics now includes 774 million desktop domains and 32.1 million mobile domains. The company also acquired tools like Prowly and ContentShake to enhance PR and AI-driven content solutions.
Innovation and Service Expansion (2021–2023):
SEMrush transitioned from a primary SEO tool to a full digital marketing platform, offering more than 55 tools by 2024. They introduced AI-powered tools like ContentShake for content creation and Market Explorer for market insights. The platform also integrated social media and paid ad analytics.
Market Leadership (2024–2025): SEMrush reported $376.82 million in revenue in 2024, with 1.17 million active users, including 117,000 paying customers. The company grew to 1,744 employees across 13 offices worldwide, tracking 390 million referring domains and operating in 143 countries.
Continuous Innovation: SEMrush continues to lead in innovation, using AI, machine learning, and big data to deliver real-time insights. With 500TB of website traffic data and a database of 43 trillion backlinks, SEMrush provides users with powerful competitive intelligence.
A Simple Twist: Semrush Makes You the Star
Here’s the new idea: Semrush isn’t just for techy people, it’s for YOU. Those 26.5 billion words? They’re your way to tell the world about your blog, shop, or big idea. The 43 trillion links? They show you how to connect with others online.
In 2025, Semrush is like your cheerleader. I’ve used it to find words that got my blog more readers it saved me hours! If you sell stuff, it helps you sell more $40 billion says it works! Even if you’re playing around, you can see what big websites do and try it too. It’s all about making YOU the star online, not just some boring search thing.
The smart robot stuff (AI) fixes your pictures or videos quickly, and now it even tracks cool digital art (NFTs) over 5 million! Semrush is fun, not just work.
How Semrush Helps You Every Day?
You don’t need to be a pro to use Semrush; it’s for everyone! Got a blog? It finds words people search for. Selling cookies? It shows what others do to sell more. Just curious? See what makes websites big.
I use a helper tool called Measure Studio with Semrush, which tells me what people like on my site. Did my post get lots of clicks? It shows me right away. It’s simple and fun, like a game, to make your ideas better.
All Done!
Quicklinks:
- Affiliate Marketing Statistics You Should Know
- Email Marketing Statistics & Facts You Should Know
- Essential Instagram Statistics Marketers Should Know
- Visual Content Marketing Statistics for Content Creators
- ChatGPT Statistics: Amount of Users & Queries
- Labubu Statistics: Growth, Revenue, and Market Dominance
Concluding Thoughts
Semrush in 2025 is huge: 1.19 million users, $387.4 million made, and more words and links than you can imagine. But it’s not just numbers, it’s about helping YOU shine online.
With over 55 tools, smart tricks, and easy ideas, Semrush is like a friend who says, “You’ve got this!” Whether you write, sell, or dream, it’s your helper.
Which fact do you like best? Tell me below I want to know!
