Everflow is a software platform for running performance partnerships. It describes itself as a partner marketing platform for affiliate, creator, influencer and referral programs, with tools for tracking, partner management, payouts and reporting in one place. Its customers include brands, agencies and ad networks.
The platform supports redirect and direct-linking tracking, conversion events sent by postback and a self-serve partner portal. Everflow Pay, its in-house payout service, handles payments to domestic and international partners. Everflow also runs a curated affiliate marketplace and offers an API and integrations with carts, CRMs and ad platforms such as Shopify, HubSpot, Salesforce, Google Ads, Facebook and TikTok.
Everflow was founded in May 2016 and lists offices in Mountain View, Montréal and Amsterdam. For its own partners, it runs a referral program that pays up to $1,750 per referred customer in stages, and an Agency Partner Program that offers referral fees and co-marketing to agencies.
